The fast-growing tech company Digmi, which has revolutionised the hairdressing industry with its digital platform and innovative services, has successfully completed an oversubscribed funding round. With a company valuation of SEK 80 million and a clear expansion plan, the company is poised to broaden its operations into more industries and new markets.
The company was founded by Tobias Lindberg, the entrepreneur behind successful brands such as Frank Dandy and Röshult. Its investors include IKEA’s investment arm and entrepreneur Jone Sølvik. The recently concluded funding round further strengthened Digmi’s position by attracting a Småland-based investment firm and legal expert Krister Azelius.
A leap towards new markets and opportunities
Digmi has already established itself as a leading player in the Nordics and a valued partner to hair salons. However, the company sees the hairdressing industry as just the first step in a broader strategy. The digital platform has the potential to create value for many service-based industries where the need for efficient, customer-focused solutions is significant.
With international expansion in sight, Digmi plans to scale its operations. The goal is to keep improving customer experiences, streamlining businesses’ daily operations and boosting sales through precise marketing solutions. At the same time, Digmi strengthens its clients’ brands by offering modern, flexible digital tools.
